Getting plastered

This task is about understanding the language used in an advertisement.

 

 
 

Study the advertisement and answer the questions that follow.

 

a)

i)

Who is the target audience of this advertisement?

 

_______________________________________________________________

 

ii)

Write down a phrase from the advertisement to support your answer.

 

_______________________________________________________________

     
b)
 
Write down two physical effects of alcohol expressed in the advertisement and give a quote from the text to support your answer.
 
 
 i)
 
 Effect   ____________________________     Quote   ________________________
 
 
 ii)
 
 Effect   ____________________________     Quote   ________________________
 
     
c) Identify the poetic technique used in:

"My head feels like it's been squeezed between two trucks".

 
(A)   Personification   (B)   Rhyme   (C)   Metaphor   D)   Simile
 
 
d)
Provide examples used in this advertisement that make the language seem informal or colloquial.
 
 
i)
 
ii)
 
iii)
 
iv)
 
v)
Slang:
 
Invented word:
 
Humour:
 
Contractions:
 
Sentence fragment:
Example ________________________________________
 
Example ________________________________________
 
Example ________________________________________
 
Example ________________________________________
 
Example ________________________________________