Life or death

Life or death

Pencil and paperOnline interactive
Overview
Using this Resource
Connecting to the Curriculum
Marking Student Responses
Further Resources
This task is about intepreting the text and visual elements of a poster.

Source: Cancer Society

Question 1Change answer

a) This poster uses contrast [comparing things to show differences]. Identify three types of contrast in this poster.
1.
2.
3.

Question 1Change answer

b)  Name two features from the poster which show it is aimed at teenagers.
1.
2.

Question 2Change answer

c)  Write down one way the number "500" been made to stand out in the poster.

Question 3Change answer

Cancer Society
d)  Why does the Cancer Society choose to have a daffodil as its logo?

Question 4Change answer

e)  How does the illustration support the phrase "Half of all smokers will die early"?
Task administration: 
This task can be completed with pencil and paper or online.
Copyright: 
Copyright: Cancer Society.
Permission to use for educational purposes in Aotearoa New Zealand (July, 2008).
Level:
5
Curriculum info: 
English, Making meaning, Viewing
Keywords: 
poster, contrast, target audience, illustration, logos
Description of task: 
Students look at a poster and make interpretations of the relationship between the image and the text.
Answers/responses: 
 

Y10 (07/1999)
a) Any 3 of:

  • White and dark background.
  • Body and skeleton.
  • Lettering – black and white.
  • Words – life/death.
  • Death side has a cigarette, life side does not.
 3 correct – difficult

2 correct – easy

1 correct – very easy
b)
  • Teenager girl in the picture.
  • Text references, e.g., "die early", "1000 young smokers".
 2 correct – moderate

1 correct – very easy
c) Any 1 of:

  • Larger than other numbers.
  • Bigger circle.
  • End of a progression.

[Do not accept: "white on black letters".]

 easy
d) Any 1 of:
Links to:

  • nature/natural.
  • growth, health, 'blooming', life.
  • spring and hope.
 difficult
e) The person is shown in two halves. easy